CES 2014: ADATA shows new PCIe SSD and unique OTG flash drive

Subject: Storage, Shows and Expos | January 8, 2014 - 11:20 PM |
Tagged: PCIe SSD, OTG, CES 2014, CES, adata

ADATA will be rolling out their own PCIe SSD, this solution opting for the SF3700 controller due out later this year. Their demo produced the same 1.8 Gb/sec sequential read speed we saw over at Kingston earlier today:

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While the above solution is SF3700-equipped M.2 adapted to standard PCIe by a ustom PCB, ADATA was also showing an operational PCB which had the components direct mounted:

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Note the heat sink to help dissipate the heat produced by the SF3700. We hope the heat output will be optimized as development of this new controller progresses.

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We also saw a unique spin on the OTG-style USB flash drive we'd been seeing all around CES this year:

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Instead of having a common center containing the flash memory, they have made the center section into more of an adapter to bridge the super-small USB drive (right) across to the micro-USB port (left). An advantage of this format is that you could use the same adapter to bridge pretty much any standard USB flash drive over to an Android device.

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January 9, 2014 | 11:40 AM - Posted by Anonymous (not verified)

The UD320 design is the right idea, an adaptor with a small flash drive plugged into it! You get an adaptor to use with any USB flash drive, and it comes with a small form factor USB thumb drive to plug in! Now if they could just publish the separate Read and write speeds, on that little thumb drive portion, I may be intrested in buying. No separate read and write speeds published, no deal, these metrics must be printed on the package, and no "Up To" R/W speeds, I want the average read and write speeds, after the device's controller is fully saturated, as I am tired of effective writes starting out fast, and going down hill from that point on!

TRUE separate Read and Write speeds, or GET OFF OF MY LAWN!

January 14, 2014 | 04:12 AM - Posted by Anonymous (not verified)

As much as I would like for that to happen, it's just not practical. Read and write speeds vary depending on what you're transferring. That being said, I have a SanDisk Extreme USB 3.0 flash drive (32 GB) and it advertises 190 MB/s read and 110 MB/s write. In practice, I get exactly that. Read speeds hover around 185-194 MB/s as measured by RapidCRC during hash verification, and write speeds hover around 100-111 MB/s as measured by TeraCopy during file transfers.

Now what I would really like is for companies to switch from MBs, GBs, and TBs, to MiBs, GiBs, and TiBs. Metric has no place in a binary universe. SSD manufacturers were entering a new paradigm and they had the perfect chance to switch units, but no one stepped up. I honestly believe that if someone like Samsung were to switch to MiBs and GiBs for their storage products, everyone else would eventually follow suit. Especially when the less tech-savvy masses go "Hey, it says 250 GiB on the label and that's actually what shows up on my system! Hooray for NOT false advertisement!"

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