The GPU market increased 5.6% from Q3 to Q4 of 2016, beating the historical average of -4.7% by quite a large margin, over the year we saw an increase of 21.1%.  That increase is even more impressive when you consider that the total PC market dropped 10.1% in the same time, showing that far more consumers chose to upgrade their existing machines instead of buying new ones.  This makes sense as neither Intel nor AMD offered a compelling reason to upgrade your processor and motherboard for anyone who purchased one in the last two or three years.

AMD saw a nice amount of growth, grabbing almost 8% of the total market from NVIDIA over the year, though they lost a tiny bit of ground between Q3 and Q4 of 2016.  Jon Peddie's sample also includes workstation class GPUs as well as gaming models and it seems a fair number of users chose to upgrade their machines as that market increased just over 19% in 2016.

"The graphics add-in board market has defied gravity for over a year now, showing gains while the overall PC market slips. The silly notion of integrated graphics "catching up" with discrete will hopefully be put to rest now," said Dr. Jon Peddie, president of Jon Peddie research, the industry's research and consulting firm for graphics and multimedia."

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