Pricing schemes in high tech

Subject: General Tech | July 20, 2006 - 01:20 PM |

The Tech Zone is shaking their collective heads about how high tech pricing works, and how it is that companies who charge twice as their competitors are still around.

"Pricing is always an interesting topic, but even more so in the High Tech and Software worlds. In the

consumer products business, if there is a package of frozen peas from Green Giant that's priced at

$3.99, you're not likely to see someone else's same-size package of peas priced at $14.99. But in High

Tech, things are different."

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