Pegatron passing much of its production to ASRock?
Subject: General Tech | January 17, 2017 - 01:03 PM | Jeremy Hellstrom
Tagged: asrock, Pegatron, rumours
ASRock was hit hard by the downturn in PC sales over 2016, they shipped less than four million motherboards over the whole year. The rumour over at DigiTimes is that thanks to the tiny profit margin garnered from orders by Asustek Computer and small white-box builders in China ASRock will no longer be bidding for work from those sources. Instead their parent company, Pegatron, will be shifting most of their own motherboard and GPU design and production to ASRock along with the services they previously provided to system integrators. This will shift their focus away from Apple, and should provide a boost to the overall business in addition to their new lines of Intel and AMD motherboards.
"For 2017, orders from SI clients and the launch of Intel's Kaby Lake platform are expected to boost the company's performance. The company has launched new Z270-based motherboards, looking to expand its presence in the mid-range to high-end sector. Motherboards using AMD's new chipsets are also expected to launch after March which should also benefit the company's profits."
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