Misunderestimating the target market

Subject: General Tech | November 22, 2007 - 11:54 AM |

The Tech Report feels that AMD has totally missed their target with the Spider platform, an opinion that has almost nothing to do with the performance. The problem as they see it is that the Spider platform is powerful with AMD CrossFire X, a AMD quad core CPU and a nice AMD motherboard, all bundled together into a packaged platform to be sold to the enthusiast in one peice. 

See the possible problem with that yet

"Coupled with Radeon HD 3800 series graphics cards launched late last week, AMD's new Phenom processors and 790FX chipset

fill out the company's Spider enthusiast platform. As I'm sure you know by now, Spider hasn't exactly received rave

reviews. All is well on the graphics front; the Radeon HD 3800 series offers pretty compelling value considering current

card pricing. However, Phenom is largely slower than its Core 2 rivals and hampered by a delay in the 2.4GHz part. The

790FX has issues, as well, held back by a dated south bridge and dodgy motherboard implementations.

Perhaps launching an enthusiast platform wasn't such a good idea for AMD after all. In fact, the very idea of an

enthusiast-centric platform is wrought with problems."

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