Microsoft looking to lower licensing costs to compete with Chromebooks
Subject: General Tech | January 13, 2017 - 02:31 PM | Jeremy Hellstrom
Tagged: windows 10, microsoft, licensing
Microsoft has confirmed that they will reduce the cost of Windows 10 volume licenses associated with 14.1" and smaller laptops, which is intended to help their partners to compete against Chromebooks. We have seen low cost Chromebooks launched by Lenovo, Acer, Asustek Computer, Dell and Samsung, all of which have taken market share from models running Windows as there are no associated licensing fees. Microsoft's Volume Licensing pricing is extremely variable, screen size and relative power of the machine changing pricing, as well as the geographic location it will be sold and the size of the manufactures account. This means we do not know the exact price reduction, only that it will be lowered. According to what DigiTimes have found, you can expect to see this change start on March 1st.
"Microsoft has settled with notebook vendors on Windows 10 licensing rates for models to be launched in 2017, with costs for under 14.1-inch low-cost models lowered from 2016, according to Taiwan-based supply chain makers."
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