It's all in your Imagination; Apple is not on an expensive shopping trip
Subject: General Tech | March 22, 2016 - 02:39 PM | Jeremy Hellstrom
Tagged: apple, Imagination Technologies, rumours
Various sites have been abuzz this morning with rumours of Apple seeking to acquire the manufacturer of the PowerVR graphics chips they utilize, Imagination Technologies. Apple has now flatly denied this rumour; which means simply that they have denied that they are making an offer at this time. That makes sense regardless of the truth of the rumour, driving up the stock price makes the acquisition more expensive for Apple so a public denial makes financial sense whether they do plan to buy the company in the future.
It does make some sense to own your hardware provider and their patents, but it is not as advantageous as it once was. Many companies have found outsourcing their manufacturing to make more sense financially, preferring to buy out competitors to gain market share and patents instead. We will keep an eye out for any new developments but it does not seem likely that we will see a deal go through in the near future.
"From time to time, Apple talks with companies about potential acquisitions. We had some discussions with Imagination, but we do not plan to make an offer for the company at this time."
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