If you are not aware of the story of John McAfee, who created the popular antivirus software before leaving to live a far more interesting life you should read up on it.  Those who work in online and information security will have some sympathy for his decision as the job is rather thankless and not exactly something you can effectively use as a topic of conversation at a party.  Kaspersky Labs may now be showing signs of distress after launching their new perfume line, Threat de Toilette.  Yes, perfume. 

There is a method to their madness if you read past the first few paragraphs on The Register.  The perfume line is being advertised by fashion bloggers, who have reason to want their online information to be secure as it is the source of their livelihood and who have an audience which is not particularly knowledgeable about keeping themselves safe online.  It is an intriguing way to try to spread the word about online security; here's hoping it helps at least a few people.

"The thing is, while Kaspersky is possibly talking crap about the perfume, it does manage to squeeze in a lot of good advice about security and the personal protection of it. Why it would send this to us is another mystery."

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