Avoiding online price creep

Subject: General Tech | October 24, 2014 - 12:29 PM |
Tagged: dirty pool, online retailers, wretched hive of scum and villany, airlines

Have you noticed that prices seem to creep up slightly every time you visit an online ticket site hoping for a deal?  As many are probably already aware, the cookies dumped on your machine when you browse allow the sites to keep track of how many times you have visited a site and can base their pricing off of that count.  In other cases they can tell if you are browsing their sites mobile device version or the desktop site and of course if you are logged in as a member or not.  So far none of these practices is technically illegal but they are also laughably easy to defeat.  Simply browsing in anonymous mode, clearing your cookies or even just using a different device will reset those prices and is a habit you should get into.  Slashdot has linked to a PDF which details many of these questionable practices and of course those ever polite commentators under the headline will offer sage and on topic advice.

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"For instance, the study found, users logged in to Cheaptickets and Orbitz saw lower hotel prices than shoppers who were not registered with the sites. Home Depot shoppers on mobile devices saw higher prices than users browsing on desktops. Some searchers on Expedia and Hotels.com consistently received higher-priced options, a result of randomized testing by the websites. Shoppers at Sears, Walmart, Priceline, and others received results in a different order than control groups, a tactic known as “steering.”

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Source: Slashdot