ASUS Partners with VIA for Tablet SoCs
Subject: General Tech, Processors, Mobile | December 13, 2012 - 04:37 PM | Scott Michaud
Tagged: asus, VIA
We have not heard too much about VIA Technologies developing CPUs in recent history. They still hold an x86 license until at least some time in 2013. VIA also develops ARM SoCs, apparently, and have recently struck a deal to get in multiple 7-inch tablets by Asustek. These models will be exclusively sold to China.
ASUS set a goal of 12 million sales for tablet PCs for 2013 and one way to accomplish that milestone is to provide cheap but decent devices. This goal is firmly in the same order of magnitude as iPad sales. Still, ASUS already has a fairly big presence in the tablet market with its strong Transformer line and more notably Google’s Nexus 7.
VIA will provide ARM Cortex A9 processors for the lower end of ASUS’ product line. The model which they will be embedded in will retail for somewhere between $99-$149 USD. These devices will be available in China for the Lunar New Year season of 2013.
Interestingly Asustek has not contracted out Pegatron to manufacture the device, opting instead for Wistron Corp. to fulfill the order. The two companies, Pegatron and Asustek, were once one-in-the-same; founded by a businessman with a fascination for the Greek mythological Pegasus. The company changed with the climate like any other and Pegatron was spun off into its own independent entity. Since then, Pegatron has been hard at work developing laptops and tablets for ASUS as well as picking up orders from Apple and others.
The first shipment of 2-3 million manufactured devices is rumored to be delivered to Asus by the end of December. Perhaps these sales can help bolster VIA and their ability to develop CPUs once more?