The FirePro Products get Cayman
(Thanks to Steve Grever for providing insight on the product placement and attending the Professional Graphics Editor's Day in Austin, TX for us!)
On May 11, AMD invited a handful of technology journalists and hardware reviewers to Northern Islands FirePro Tech Day to unveil a pair of new professional graphics cards – the V5900 and V7900. We were under an NDA to discuss the new GPUs at that time, but now that the gag order has been lifted, we can finally give our readers an in-depth look at these mid-range and high-end graphics card offerings sporting custom features like Eyefinity, Geometry Boost and Power Tune technologies.
Sandeep Gupte, AMD’s product management director, introduced the new graphics cards during the one-day event and stated they will “deliver productivity and performance to professionals regardless of where they are working.” This is an interesting statement, but AMD is committed to providing graphics solutions beyond professional workstations to include mobile workstations, tablets and thin clients to increase productivity and performance across various form factors and operating systems.
Last year’s FirePro lineup helped AMD increase their unit share by six points in the professional graphics market. This share increase puts them at about 16 percent overall, which was also supported by sales with Tier 1 OEMs like HP and Dell. This percentage of market share has improved over the single-digit shares AMD experienced in this market back in 2007.
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