Introduction, Hardware Vendors
This year's South by Southwest (SXSW) Trade Show brought together many small and global companies with computer hardware and information technology backgrounds as well as creative industries that produce art, music, and movies. SXSW interactive badge holders and showcased artists got an inside look at the newest innovations in mobile social media platforms and applications, open source web content management systems, professional audio/video technologies, and other multimedia products.
Since I write for PC Perspective, I narrowed the focus of my trade show coverage to companies creating innovative computer hardware, PC and Mac peripherals, and other gadgets that may interest our readers. I also scoured the rest of the trade show for the best booth babes handing out swag and watching other fun, promotional events to get expo visitors to engage with companies to find out more about their products.
See our video coverage of the SXSW Trade Show!
Introduction, LAN Fest, Game Demos, Future of Gaming panel
Check out our video coverage of the SXSW Screenburn Arcade!
The 19th Annual South by Southwest (SXSW) Interactive Festival kicked off on Mar. 9 and wraps up Mar. 12 in Austin, Texas. While most of the event featured interactive workshops and panels of experts from within the web development and social media communities, I focused most of my efforts covering the SXSW Screenburn Arcade at the Palmer Event Center. This is where most of the PC and console gaming enthusiasts attending SXSW converged to watch pro gamers from the IGN Pro League battle in League of Legends, Starcraft II, and check out several game demos like Lollipop Chainsaw for the XBox 360 and Quantum Conundrum and FireFall for the PC.
Intel LAN Fest
I also had the opportunity to visit the Intel-sponsored, non-profit LANFest where event visitors could jump on one of their Alienware systems and play a variety of PC games like Call of Duty: Modern Warfare 3, Team Fortress 2, MineCraft, Half Life 2 Death Match, WArsaw, Alien Swarm, Portal, World of Tanks, and Left 4 Dead 2 . LAN participants paid a $5 donation to play, which helped raise funds that will be sent to the city of Bastrop, Texas that lost more than 400 homes because of wildfires last September. They also raffled off a new ASUS Ultrabook to raise money for the United Way non-profit organization.