Subject: General Tech | February 28, 2014 - 11:59 PM | Tim Verry
Tagged: prime instant video, prime, music streaming, amazon
Amazon has been exploring changes to its Prime subscription service, and while drone air delivery may be years out, a music streaming service is a realistic possibility. The company already offers video streaming via its Prime service in the form of a limited selection of its total Instant Video library that can be streamed for free with a yearly Prime subscription. on the music side of things specifically, Amazon already has a massive downloadable paid-for MP3 library with a browser-based (and a new PC application) digital locker and media player.
Amazon Cloud Player, a browser-based media player for purchased MP3 files.
In short, all of the pieces for a music streaming service are in place. Amazon has the e-commerce and programing experience, distribution medium, and gobs of cloud storage and processing power. Amazon simply needs the go-ahead from the labels in the form of licensing agreements which appear to be in progress according to Recode.
An Amazon-run music streaming service would face stiff competition from existing competitors such as Spotify, but if any company can come in and make it work at scale in a competitive market it is Amazon. Especially if Amazon is able to replicate music streaming and offline caching using mobile apps like Spotify offers without charging extra for the privilege. Music streaming seems to be a natural addition to its Prime Instant offering, and may just be the spoonful of sugar that makes a possible Prime subscription price increase easier to swallow.
The Prime seems to have no trouble achieving notable firsts. It was the first tablet with a Tegra 3 processor to go to retail, and now it’s the first tablet to have official Ice Cream Sandwich support. The update, scheduled originally for January 12th, actually went live after a surprise announcement on January 9th during Nvidia’s CES conference.
Since we still have our Prime review unit, this update provides us with a unique opportunity to compare Honeycomb and Ice Cream Sandwich side-by-side on the same device. This update is important for the Prime - and all upcoming Android tablets - because the operating system is something that’s currently holding back a number of products with great hardware.
Honeycomb was never an OS that impressed me. It’s often jerky, lacks elegance, and has poor app support. So long as Honeycomb was the version of Android shipping on tablets there was simply no chance for an Android tablet to defeat the iPad 2. The software simply wasn’t up to the high standard set by iOS.
Ice Cream Sandwich is a chance at redemption. The rumors have spread like wildfire. Various sources have reported improvements including better multi-core support, a faster web browser, improved notifications and much more. Official announcements have generally limited themselves to commenting on feature improvements, however - going into the ICS update I didn’t have any expectations for performance improvements because none were ever provided by Google. Nvidia also never set any expectations about the improvements, if any, we’d see from Tegra 3 processors running ICS.
Now that the Prime is updated we can test ICS out for ourselves. Let’s jump in, starting with the interface updates.
Introduction, Design and Ergonomics
The original ASUS Eee Pad Transformer was a bit of an upset in the tablet market. Before its launch, there was no particular reason to believe that ASUS would be able to provide a better product than any of the many other PC manufacturers entering the Android tablet fray. Sure, I like most of the ASUS products that I’ve been able to review, and I believe they have some good engineers. But they also had no experience beyond a few Windows tablets and convertible tablets.
Yet they were successful. At the time I called the Transformer "the best Android tablet on the market today” and gave it with a Gold Award. Consumers apparently agreed, as it flew off shelves with such speed that ASUS has decided to debut a follow-up only half a year after the original hit the market.
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