New improved pricing from NVIDIA, plus a mysterious new GTX 760

Subject: General Tech | October 9, 2013 - 01:05 PM |
Tagged: amd, nvidia, price cuts, gtx 760

DigiTimes has broken the news that NVIDIA will be cutting prices on many of their cards in reaction to AMD's new GPU family.  Currently the lowest priced GTX660 is $150 after MIR and a GTX650Ti Boost can be had for $110.  We don't have any information as to how they will be updating the GTX 760, likely faster clocks but we can hope for something a little more adventurous.  The GTX 760 can be had for $250 right now but you should hold off to see what the new model has and what it does to the price of the current model.

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"Nvidia has offered price cuts for several of its graphics cards including the GTX 660 and GTX 650Ti Boost and will soon release an upgraded GTX 760, targeting AMD's Radeon R9 280X, according to sources from graphics card makers."

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Source: DigiTimes

Microsoft cuts the price of non- Pro Surface tablets

Subject: General Tech | July 15, 2013 - 01:40 PM |
Tagged: winRT, price cuts, microsoft

Translated into US currency the new price of WinRT tablets is around $350, putting it on par with the price of an iPad Mini and making it significantly less expensive than a full sized iPad.  That might help it meet the expectations of prospective buyers, providing a Windows based iPad alternative with more storage space as opposed to the previous price point which implied that the WinRT based Surface was almost a real laptop in terms of processing power.  That price does not include the base with keyboard which is more than a little disappointing for those who might consider a Surface at the new price.  The Register and other sites feel that the price drop is indicative of a new model in the works sometime in the near future.

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"Probably to make way for a refreshed Surface RT device tipped to be on its way soon, the 32GB Surface RT now costs £120 less than Apple's 16GB iPad with Retina display, with double the storage, and just £10 more than an iPad Mini."

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Source: The Register

AMD will be reducing APU pricing by April

Subject: General Tech | March 21, 2013 - 12:35 PM |
Tagged: amd, price cuts, Richland, a4-4000

It might be worth waiting until next month if you are going to be building a low cost AMD based system as prices on the A8-5600K, FX-8320, FX-6300 and FX-4300 will be dropping in April.  You can also expect to see the A4-4000 hit stores the following month at a very low price according to DigiTimes but don't have anything new to report about the release date of the Richland chips.  It is nice to have low cost CPUs available on the market, but it seems odd when even the lowest priced motherboard will run you about twice as much as the CPU you will be putting on it.

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"AMD plans to cut some of its APU prices at the end of April to welcome its next-generation Richland APUs, set for launch in early June, according to sources from PC players.

Prices of AMD's APUs including A8-5600K, FX-8320, FX-6300 and FX-4300 will see 8-15% drops and the CPU maker will also start shipping its A4-4000 in mid-April for sales in mid-May priced at US$40."

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Source: DigiTimes

OCZ is no longer driving SSD prices down?

Subject: General Tech | January 16, 2013 - 03:58 PM |
Tagged: ocz, price increase, price cuts, ssd

The hard drive market has recovered somewhat over 2012 from the sharp spike in prices we saw as a result of the flooding in Thailand, though never to the prices we became used to in 2011.  That issue fell by the wayside in 2013 thanks to the sharp drop in prices for SSDs, with a price of $1/GB becoming a common price point even before specials and deals are considered.  The Tech Report noticed something different about Q4 of 2012, with the pricing trend actually reversing and many drives increasing in price by 10-20%.  In part this might be accounted for due to the drop in overall PC sales but The Tech Report has another culprit in mind, read on to see why you might have OCZ to thank for both the rapid drop in SSD prices as well as the current upwards trend.

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"SSD prices fell by 38% in 2012. However, they actually went up in the fourth quarter, spurred largely by an end to OCZ's deep discounts. We've crunched the numbers for more than 40 drives to get a better sense of what's going on."

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AMD to cut CPU pricing; too good to be true?

Subject: General Tech | October 16, 2012 - 03:30 PM |
Tagged: rumour, price cuts, amd

The news out of DigiTimes today speaks of deep cuts to AMD's previous generation processors, specifically the A4 family.  According to their sources the the A4-3300 will be cut in price by 35% and the 3400 model by 25%, both cuts being much larger than is usual in the industry.  As well there could be a cut in price of the new FM2 based A4-5300 by almost 50%, again a much steeper cut than is usual.  However given the difficulties that AMD is currently experiencing, as well as the price cuts we've seen on the GPU side the report was enough to make us curious.  As we at PC Perspective have our own anonymous sources who will sometimes comment on things not yet set in stone and in this case we did get a reply.  That reply stated that AMD will be making no price moves on the A series.  Aren't conflicting stories great?

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"After announcing its latest FM2-based A series APUs (Trinity) on October 1, AMD is set to reduce prices of its previous-generation APUs with the FM1-based A4-3300 to be reduced from US$46 to US$30, according to sources from motherboard players. AMD Taiwan declined to comment about its price strategy."

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Source: DigiTimes

Why even Intel fans want a stronger showing from AMD

Subject: General Tech | October 3, 2012 - 01:19 PM |
Tagged: amd, Intel, price cuts, stagnation, stats

While complaining that chip prices just don't fall like they used to with the advent of the new generation replacing them is a long standing past time of enthusiasts everywhere, we don't often research the historical data to prove or disprove our claims.  The Tech Report were brave enough to do exactly that, ignoring the risk that the data might prove us all wrong and lead to the possibility of not having a leg to stand on when talking about the good old days.  Vindication is ours, especially when talking about Intel processors and the blame seems to fall right on AMD's shoulders and the lack of competition they've offered, especially on the high end.  While some of Intel's processors do drop in price a bit over the 50 week period that The Tech Report, the only ones with a noticeable percentage drop were the lower end Core i3's which compete directly with AMD's FX and A8/6 series processors.  Check out the charts showing the difference between AMD's price drops and Intel's over the same time period here.

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"We've crunched three years of historical pricing data and made some interesting discoveries about the current state of the x86 processor market. Come take a look."

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AMD's Radeon HD 7000 Series Graphics Cards Reportedly Receiving Price Cuts Soon (Update: AMD denies further price cuts)

Subject: Graphics Cards | September 13, 2012 - 05:25 PM |
Tagged: Radeon HD 7000, price cuts, pitcairn, HD7000, gpu, amd

Update: AMD has stated that there will not be any price cuts.

NVIDIA launched two budget Kepler-based graphics cards today, and the sub-$250 GPUs are competitively priced. The GTX 650 is a card with an MSRP of $109 and is matched against the Radeon 7750 (which retails for around $110 depending on manufacturer). Further, the $229 GTX 660 is pitted against the Radeon 7850 – an approximately $220 card (some manufacturers beat that price, others are priced higher).

The AMD Radeon HD 7850 Graphics Card from our review.

And while you can find these AMD graphics cards for slightly less than the NVIDIA competition, the green team GPU is a faster card in most games (especially at 1080p). In an attempt to sway gamers towards the AMD choice, the company is preparing to cut prices on the entire 7000-series line – including the 7750 and 7850. These are cuts on the, erm, arleady-cut prices announced last month.

The Price cuts are as follows:

AMD Radeon HD GPU New Slashed Prices
7970 GHz Edition $430
7970 $410
7950 Boost Edition $300
7950 $290
7870 $240
7850 $200
7770 $110
7750 $95

 

These prices are almost certainly for reference designs, and you can naturally expect to pay for any factory overclocked model. What these price cuts mean, though is that the base versions are now cheaper to get ahold of, which is a good thing (for gamers, not so much for AMD heh).

When specifically talking about the price cuts as a response to budget Kepler cards, both the 7750 and 7850 can be had for anywhere between $5 and $20 cheaper in general. That’s is ~$20 extra dollars that you could devote to more RAM or put you over the edge into getting a better quality PSU. It definitely makes the decision to go AMD or NVIDIA a bit more difficult (but in an exciting/good way).

This is not the first time that AMD has slashed prices on its 7000 series graphics cards and now that it has competition on all fronts, it will be interesting to see how all the prices finally shake out to be. Interestingly, Softpedia seems to have posted the price cut information on Tuesday (two days before Kepler) but states that the cuts will not go into effect until next week – though Newegg seems to have taken some initiative of its own by pricing certain cards at the new prices already. This may have technically been more of a pre-emptive move than a reactionary one, but either way the budget gaming section of the market just got exciting again!

Do the impending price cuts have you reconsidering your budget GPU choice, or are you set on the new Kepler hardware?

Source: Softpedia

AMD is slashing graphics prices, the war is on!

Subject: Graphics Cards | August 22, 2012 - 06:31 PM |
Tagged: radeon, price cuts, amd

While this move could hurt AMD's bottom line, there is only good news for gamers looking to upgrade their system with a new (or another) GPU from AMD.  With the release of NVIDIA's GTX 660 Ti at a price close to that of the HD 7870 and performance closer to an HD 7950, AMD has once again cut the pricing of their cards.  The price cuts should kick in by the end of the week, so hold off purchasing those cards for another week to benefit from the new pricing and to give NVIDIA a chance to respond as well.

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You've gotta love it when graphics hardware pricing starts trending away from the $500 mark!

****Update****

There are two HD7950 available on NewEgg for $320, though if you include MIR this XFX model is the least expensive while most others are sitting at $330 after MIR.  The 7870 GHz editions are starting to move towards the $230 mark which is better than promised and seem to have pushed the HD7850 out of the picture at $210 as that extra $20 gets you a lot more performance.

Be sure to check out our reviews on these recent graphics cards to find out which fit your specific needs!

Source: AMD

Barnes & Noble Nook eBook Readers (Tablet, Color) Receive Price Cuts

Subject: Mobile | August 13, 2012 - 03:44 AM |
Tagged: tablet, price cuts, nook tablet, nook

The Nook Tablet is bookseller Barnes & Noble’s answer to the Amazon and Kindle Fire combination. Running a 1GHz TI OMAP 4 dual core processor and 1GB of system RAM, it doubled up on the hardware specifications of the Amazon Kindle Fire competition. The Nook tablet further sports a 1024x600 resolution IPS display. With that said,  it is rather dated compared to the newly announced Nexus 7 tablet from Google (it has been around since November). The Nexus 7 is packing a NVIDIA Tegra 3 SoC, 1GB of RAM, and a 1280x800 IPS display.

As a result, the 7” tablet space is heating up, and with that come price cuts. According to Maximum PC, the entire family of Nook devices will be getting price cuts. The Nook Color–previously sold for $169–is now listed for $149. Also, the 8GB and 16GB versions of the Nook Tablet have reduced prices of 10% and 20% respectively. This results in an 8GB Nook Tablet for $179 and a 16GB Nook Tablet for $199. The 16GB Nook Tablet is now up against the 8GB Nexus 7, whereas it was previously priced against the 16GB Nexus 7 at $249. Essentially you get twice the flash storage at the same price (16GB Nook, 8GB Nexus 7), but getting that user storage will cost you time (as you need to repartition the internal storage on the Nook Tablet) and the internal hardware is not as fast.

Nook Family Price Cuts:

  Old Price New Price
Nook Color $169 $149
Nook Tablet 8GB $199 $179
Nook Tablet 16GB $249 $199

 

Still, the price cuts are a positive thing, and if you just want an eReader for reading and organizing your digital B&N library, you can now get one for a bit less money. On the other hand, if you are not already heavily invested in the Barnes & Noble ecosystem, the competition in the 7” tablet space is really heating up. The Nexus 7 has received positive reviews from reviewers, and it brings decent hardware at an attractive price point. Further, with rumors of an updated Kindle tablet, Barnes & Noble has to do something to keep ahead of customers considering the competition before they are hooked on the B&N ecosystem (heh).

Nook Tablet.JPG

As a result, it seems the company has chosen to give its current Nook Tablet lineup some price cuts to try and stay relevant. This is mostly speculation of course, but it does seem to be a reasonable explanation for the price cuts.

What do you think of the Nook Tablet price cuts, is it enough to keep Barnes & Noble in the 7” tablet game?

Source: Maximum PC