Good effort goes a long way
The wait has been long and anxious for Heart of the Swarm, the expansion to 2010's StarCraft 2: Wings of Liberty. Blizzard originally hinted at a very rapid release schedule which did not exactly come to fruition. The nearly three years of development time for Heart of the Swarm is longer than a single studio spends on a full Call of Duty title; although, one could make a very credible argument that a Blizzard expansion requires more effort to create than said complete Call of Duty title.
But as Duke Nukem Forever demonstrated, a long time in development does not guarantee a fully baked product coming out the other end.
Blizzard games have always been highly entertaining albeit without deep artistic substance; their games are not first on the list for a university literature syllabus. But, there is a lot of room in life for engaging entertainment. In terms of the PC, Blizzard has always been one of the leading developers for the platform; they know how to deliver an exceptional PC experience if they choose to.