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The AMD Argument

Earlier this week, a story was posted in a Forbes.com blog that dove into the idea of NVIDIA GameWorks and how it was doing a disservice not just on the latest Ubisoft title Watch_Dogs but on PC gamers in general. Using quotes from AMD directly, the author claims that NVIDIA is actively engaging in methods to prevent game developers from optimizing games for AMD graphics hardware. This is an incredibly bold statement and one that I hope AMD is not making lightly. Here is a quote from the story:

Gameworks represents a clear and present threat to gamers by deliberately crippling performance on AMD products (40% of the market) to widen the margin in favor of NVIDIA products. . . . Participation in the Gameworks program often precludes the developer from accepting AMD suggestions that would improve performance directly in the game code—the most desirable form of optimization.

The example cited on the Forbes story is the recently released Watch_Dogs title, which appears to show favoritism towards NVIDIA GPUs with performance of the GTX 770 ($369) coming close the performance of a Radeon R9 290X ($549).

It's evident that Watch Dogs is optimized for Nvidia hardware but it's staggering just how un-optimized it is on AMD hardware.

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Watch_Dogs is the latest GameWorks title released this week.

I decided to get in touch with AMD directly to see exactly what stance the company was attempting to take with these kinds of claims. No surprise, AMD was just as forward with me as they appeared to be in the Forbes story originally.

The AMD Stance

Central to AMD’s latest annoyance with the competition is the NVIDIA GameWorks program. First unveiled last October during a press event in Montreal, GameWorks combines several NVIDIA built engine functions into libraries that can be utilized and accessed by game developers to build advanced features into games. NVIDIA’s website claims that GameWorks is “easy to integrate into games” while also including tutorials and tools to help quickly generate content with the software set. Included in the GameWorks suite are tools like VisualFX which offers rendering solutions like HBAO+, TXAA, Depth of Field, FaceWorks, HairWorks and more. Physics tools include the obvious like PhysX while also adding clothing, destruction, particles and more.

Continue reading our editorial on the verbal battle between AMD and NVIDIA about the GameWorks program!!